– Vince McMahon admitted at Friday’s shareholder’s meeting that WWE tries to avoid running pay-per-view events on the same weekend as boxing and UFC events.
– Vince also said that WWE is broadening their product a bit when a shareholder said WWE feels like it’s 1970’s or 1980’s comic book campy, and suggested they could be PG but more adult oriented. Vince noted that it’s important to go backwards in order to go forward, and they went so far in the other direction at one point that there was nowhere to go, but said they have no plans to go back in that direction. Vince said WWE can have a more aggressive and sophisticated product that appeals to various ages.
When talking about WWE’s PG product, Vince noted that a TV-MA rating turns sponsors away. Vince mentioned again that they can have a sophisticated product but be PG. He said WWE will be aggressive and entertaining but sponsors must know that the company won’t do anything outlandish.