– It is believed that TNA Wrestling’s May and June pay-per-view events, Sacrifice and Slammiversary, drew approximately 8,000 buys apiece. The gross sum per event would total to approximately $111,000 for the company, though that is before the expense of running a live pay-per-view event is factored in.
By comparison, TNA drew in the neighborhood of 25,000 to 30,000 pay-per-view buys when iMPACT was airing at 11 p.m. on Saturday nights. And when WCW was on its death bed, the company was still garnering approximately 40,000 buys per pay-per-view.
To draw another comparison, illegal live streams of TNA Wrestling pay-per-view events are nowhere near as popular as that of World Wrestling Entertainment and UFC. According to a source in monitoring, there are usually thirty to fifty unique live streams for wrestling pay-per-view events with an average of 1,000 viewers per stream prior to its termination. For last week’s Victory Road pay-per-view, there were only five streams across the major live streaming sites — Justin.tv, Ustream.tv and freedocast.com. Victory Road garnered less than 1,500 viewers per stream. Meanwhile, live streams for WWE events are in the triple digits with most averaging 60,000 viewers, and UFC events tend to have live viewers in excess of 200,000.